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Auto Dealers' Trainers' & Recruiters News
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Add Element December 07.2024
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06.21.2025
Discover How to Get Hired Before the Role Is Posted in Automotive
Update Unlocking Hidden Opportunities: The Secret to Landing Unposted Roles The job market is changing rapidly, with an overwhelming 80% of executive-level positions never even making it to traditional job boards. In today’s competitive landscape, simply applying online isn’t enough. Many of the best roles, especially for dealership management, are filled through word-of-mouth referrals and personal connections. This makes the need for proactive job search strategies imperative for aspiring leaders in the automotive industry. Why Networking Matters More Than Ever As the automotive sector adapts to technological advancements and shifts in consumer preferences, the importance of building a strong network cannot be overstated. Networking allows potential candidates to tap into hidden job markets where positions are filled before they’re officially advertised. By connecting with industry insiders, dealership managers, and other key stakeholders, you enhance your chances of being recommended for roles that match your skills and aspirations. Crafting Your Focus Statement: A Game-Changer To successfully navigate this unposted job landscape, start by creating a Focus Statement. This statement should be a succinct summary of your career aspirations and what you bring to the table. For example, instead of saying, "I'm looking for any automotive management role," specify the exact position, including your preferred companies and the operational areas where you thrive. Doing so will make it easier for your contacts to recommend you when opportunities arise. Targeting Companies, Not Openings Shift your perspective from seeking specific job openings to targeting companies that align with your values and career goals. Research dealerships known for their innovation and customer satisfaction. By focusing on companies instead of jobs, you can position yourself as an ideal candidate for future vacancies, even if they aren't currently advertised. Building a Personal Brand: Make Yourself Memorable In an age where resumes can look alike, personal branding is crucial. Utilize platforms like LinkedIn to showcase your expertise through articles, case studies, and endorsements. Engage actively with industry content to elevate your profile. This not only helps you stand out but also keeps you top-of-mind for those who might know of future job openings. Embrace the Power of Referrals Did you know that up to 98% of C-level roles are filled through back-channel referrals? This statistic highlights the inherent value of having a strong network. Reach out to your contacts for advice or guidance, and don’t hesitate to express your career goals. Personal referrals can often lead to interviews before a role is even posted. By employing these strategic approaches, dealership management professionals can significantly enhance their career prospects, identifying unposted roles that perfectly align with their skills and aspirations. The key to success in today’s job market is about taking proactive steps and leveraging relationships to uncover hidden opportunities. Are you ready to redefine your job search? Start connecting today and unlock the door to uncharted career opportunities!
06.21.2025
Volkswagen's Golf GTI EDITION 50: A Milestone in Performance Excellence
Update The Legacy of the Volkswagen Golf GTI For nearly five decades, the Golf GTI has not only defined the compact sports car category but has also cemented its place in automotive history. Celebrated for its exceptional performance, engineering brilliance, and sporty agility, the GTI has captured the hearts of enthusiasts worldwide. More than 2.5 million units sold speak volumes about its influence and popularity. Introducing the Golf GTI EDITION 50: A Performance Triumph The new Golf GTI EDITION 50 stands as a thrilling ode to the GTI legacy. With an impressive 239 kW (325 PS) and a torque of 420 Nm, this special model boasts the title of the most powerful production GTI to date. Volkswagen will initiate production of this limited model at the end of 2025, strategically aligning its release with the 50th anniversary celebrations set for 2026. Thomas Schäfer, CEO of the Volkswagen brand, underscores the cultural significance of the GTI, stating that it represents a passion for performance that unites fans globally. This anniversary edition embodies a unique, performance-oriented character, enhanced by a finely tuned chassis that elevates the driving experience. Technological Innovations: Driving Dynamics at Their Peak Equipped with an optional Performance package, this model marks a new pinnacle for GTI dynamics. The DCC sports chassis and an upgraded front differential lock provide superior handling and agility — making it a likely contender for performance on racetracks. Enhanced precision in steering and agility on bends make the EDITION 50 a salute to engineering excellence, taking lessons from the legendary Golf VII GTI Clubsport. The Track Record: Setting New Standards Proving its prowess, the Golf GTI EDITION 50 recently made headlines with a blistering lap time of 07:46:13 minutes around the infamous Nürburgring Nordschleife. Driven by professional racer Benjamin Leuchter, this accomplishment highlights the enhanced precision and performance of this model over its predecessors. As Leuchter puts it, "The Golf GTI EDITION 50 is the most precise and sporty Volkswagen I’ve ever driven," hinting at the palpable excitement this model brings. What This Means for Dealerships and Auto Sales Training For dealership owners and GMs, the excitement around the Golf GTI EDITION 50 presents unique opportunities. This edition's launch is not just a celebration; it’s a chance to engage customers with tailored auto sales training that emphasizes the vehicle's cutting-edge features and performance metrics. Providing your sales team with insights into this model can enhance customer interactions and boost showroom traffic. Dealers should capitalize on the enthusiasm surrounding the GTI's 50th anniversary by offering in-depth training programs focused on the performance aspects of the EDITION 50. Equip your sales forces to engage consumers who crave performance and precision, ensuring that they can communicate the vehicle's advantages effectively. The Future of the Golf GTI The Golf GTI EDITION 50 not only celebrates a storied history but also sets the stage for the future. As more consumers turn to high-performance compact cars, understanding the dynamics of selling such models becomes essential. Investing in auto sales training that focuses on performance-oriented vehicles will become increasingly crucial. In a rapidly evolving automotive landscape, the enduring popularity of the Golf GTI signals exciting times ahead for both enthusiasts and dealers alike. Prepare your dealership to leverage this legacy and foster lasting connections with customers eager for performance and excitement on the road.
06.21.2025
Understanding Hyundai's Top Safety Awards: A Guide for Auto Sales Training
Update Hyundai Motor Group Shines in 2025 IIHS Safety Awards In a significant achievement for automotive safety, Hyundai Motor Group has once again dominated the 2025 Insurance Institute for Highway Safety (IIHS) crash test evaluations. With a remarkable total of 15 models across its brands—Hyundai, Kia, and Genesis—the Group has reaffirmed its commitment to producing some of the safest vehicles on the road today. This marks the second consecutive year that Hyundai Motor Group has led the IIHS safety ranking. Details of the Award-Winning Models The vehicles that earned either the prestigious TOP SAFETY PICK (TSP) or TOP SAFETY PICK+ (TSP+) rating highlight the Group’s relentless focus on safety innovation. Among the awardees, the 2025 Hyundai ELANTRA, SONATA, and Kia K4 stand out with the TSP+ designation. Other models, like the Hyundai IONIQ 5 and 6, alongside the Genesis GV80, have also reinforced Hyundai's reputation for excellence in vehicle safety. New IIHS Safety Requirements and Their Implications This year, IIHS introduced more stringent testing standards, including enhanced criteria for second-row occupant protection. Dummies simulating 12-year-old children are now used to assess rear seat safety during crash tests, reflecting a growing concern for the safety of younger passengers. To achieve the coveted TSP+ rating, vehicles must earn a “good” score in these evaluations, while the TSP rating requires at least an “acceptable” score. The Potential Impact on Dealerships For dealership owners and general managers, this recognition of Hyundai’s safety performance can serve as a powerful selling point in their sales strategy. Consumers increasingly prioritize vehicle safety in their purchasing decisions, making the IIHS ratings a crucial element in marketing efforts. By highlighting these awards in training sessions, dealerships can equip their sales staff with the facts needed to effectively communicate the value of safety features to potential buyers. Future Trends in Vehicle Safety As the automotive industry evolves, we can expect to see continued innovations in safety technology. With consumers becoming even more knowledgeable about safety standards due to increased accessibility of information, dealerships need to prepare for this shift. Ensuring your sales team is trained in the latest safety technologies will undoubtedly become more pertinent as buyers look for not just performance but also assurance of safety in their vehicles. The recognition of Hyundai Motor Group in the 2025 IIHS Top Safety Awards demonstrates the brand's commitment to producing safe vehicles. As we move forward, understanding and integrating these insights into dealership training and sales strategies will be paramount for success in selling these award-winning models.
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Larry J. Feldman is a 30-year veteran of the auto industry, having been an award-winning Cadillac Salesperson, General Manager, and Dealer Principal. He has owned and operated Career Changers USA since 2012. Larry was also a keynote speaker at AGWS's 15th anniversary meeting, a leader in the auto warranty sector.
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