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March 21.2025

2 Minutes Read

Nissan Champions Technical Excellence with ASEAN Skills Competition

Nissan's Dedication to Customer Excellence in ASEAN

Nissan recently reaffirmed its commitment to delivering exceptional customer service through a regional competition known as the Nissan Service Technical Competency (NISTEC) and Nissan Service Advisor Competency (NISAC). This initiative, which took place at the Nissan Motor Thailand Training Centre, showcased the skills of aftersales professionals from ASEAN markets, emphasizing the critical role that training plays in enhancing customer experience.

The '5E' Approach: Enhancing Customer Interaction

The competition operated under the theme '5E'— Enhance Brand Image, Engage with Customers, Elevate Customer Experience, Excel Your Commitment, and Empower Frontline. This focused approach is meant to elevate the dealership experience by improving service quality, ensuring customers receive the best possible interactions with trained professionals.

Driving Technical Excellence: NISTEC and NISAC Explained

NISTEC aims to provide a hands-on assessment of technical skills, evaluating technicians on their abilities to diagnose and repair vehicle issues efficiently. In contrast, NISAC tests service advisors on their customer communication skills through realistic role-playing scenarios. Both competitions aim to raise the standards of customer service across dealerships, creating a win-win for employees and customers alike.

Real-World Applications through Competition

This year, the Nissan Kicks e-POWER served as the competition model, offering participants a real-world scenario that reflects common challenges faced in the field. Finalists are not merely competing for recognition but are actively engaging in skill development that ensures they meet the highest industry standards.

A Platform for Growth and Retention

The Nissan Service Technical Competency (NISTEC) and Advisor Competency (NISAC) competitions aim to motivate and retain top talent within the automotive service sector. As Toshihiro Fujiki, the President of Nissan ASEAN, noted, investing in the skills and expertise of employees is paramount for delivering outstanding customer experiences.

Building the Future: Skills Development and Career Growth

By encouraging dealer technicians and service advisors to engage in continuous training opportunities, Nissan is fostering a culture of technical excellence and career advancement. Each competitor’s journey begins at the local level, where they must excel in national contests before qualifying for the ASEAN competition. This structured pathway not only sharpens individual skills but also uplifts the overall standards of service across the brand.

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ABOUT US

Larry J. Feldman is a 30-year veteran of the auto industry, having been an award-winning Cadillac Salesperson, General Manager, and Dealer Principal. He has owned and operated Career Changers USA since 2012. Larry was also a keynote speaker at AGWS's 15th anniversary meeting, a leader in the auto warranty sector.

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Nissan Champions Technical Excellence with ASEAN Skills Competition

Nissan's Dedication to Customer Excellence in ASEAN

The '5E' Approach: Enhancing Customer Interaction

Driving Technical Excellence: NISTEC and NISAC Explained

Real-World Applications through Competition

A Platform for Growth and Retention

Building the Future: Skills Development and Career Growth

COMPANY

(215) 407-5174

AVAILABLE FROM 8AM - 5PM

City, State

32 Tanyard Rd, Richboro, Pennsylvania, 18954, United States

ABOUT US

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32 Tanyard Rd, Richboro, Pennsylvania, 18954,
United States